The Pleasure of Being Sad
| Suspended Animation @ Les Abattoirs Suspended Animation @ Hirshhorn Museum In the near future, in a late capitalist nation with a progressive inclination (think Canada), government officials realize that depression figures amongst citizens are plummeting. Sadness is customarily repressed so people popping pills can enjoy life at its fullest and work work work. However psychological studies show that depression plays a major role in innovation. Worried for the good health of their people and in order to keep on top of cut throat arms race with innovation, the government launches an ad campaign using the latest advertising innovations of the day for their citizen to reconnect with sadness. |
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